Tips and tricks to writing an effective Twitter Bio
Social media is a powerful marketing tool for side hustles, but it can be confusing for newcomers. There are so many things to do when creating a social media presence and among the most important is creating your Twitter bio. Your Twitter bio is the landing page for your profile and it should be compelling and informative, while also including a call to action. Your goal here is to get people to follow you.
Here are some tips for making your Twitter bio stand out:
Introduce Yourself
Give a concise introduction by identifying who you are, what value you offer and how people can find out more about you. Your Twitter bio should be at most 160 characters long. This is all the space you're given to describe yourself. If it's any longer than that, people might lose interest.
Build Trust
Make sure your name and location are clear. This will help people find you, but also gives the impression that you're both professional and credible. They're liable to trust you more if they know they're dealing with a local business rather than an anonymous Twitter account from another country!
Call to Action
A call to action is an invitation for someone to do something. This could be to read your blog, check out your website or buy something from your store. For example, AtomPay allows solo-entrepreneurs to accept and process payments for their products or services for free with a shareable link. Paste this link in your bio and you will turn the top of your Twitter page to a virtual storefront!
Conclusion
Twitter bios offer a lot of space to be creative. Even though there are a few rules and tips you should follow, it’s ultimately up to you to tell the world about yourself. Hopefully, these tips will help you craft the perfect bio that suits your personality, profession and goals. If done correctly, you can attract a whole new audience of followers and potential customers, key building blocks for corporate success!
For more information on how you can customize your Twitter bio, read this help center article by Twitter.