ConvertKit: The Easiest Way to Manage Your Email List
Creating an email list is just the first step in marketing your business. The real challenge comes when you need to manage and grow that list so that you can continue reaching your target audience. Even if you have a solid website, creating landing pages and blog posts on different subjects to encourage signups is time-consuming. This is where a tool like ConvertKit comes in handy. It’s an all-in-one marketing tool that makes it easy to manage your email list, segment users by interests, create custom signup forms, send emails, and more. Read on for more details about the benefits of using ConvertKit as well as detailed instructions on setting up your account and adding users.
What is ConvertKit?
ConvertKit is an email marketing and automation platform designed specifically for bloggers and online business owners. It’s designed to help you build a relationship with your subscribers and create a steady flow of income through your email list. You can create new signups, send newsletters, build a shopping cart, and segment your subscribers based on their interests. ConvertKit also integrates with other popular marketing tools, such as Shopify, LeadPages, and WordPress, so you can send emails and newsletters to your subscribers from one location. ConvertKit is a paid service. Basic plans start at $79 per month, while top-level plans start at $179. The pricing model is tiered based on the number of subscribers, and you can get a 14-day free trial to see if it’s a good fit for your business before committing to a plan.
Why Should You Use ConvertKit?
There are many email marketing solutions on the market, so why should you choose ConvertKit? There are several reasons to give ConvertKit a try.
- Convenient Interface - You’ll be able to access your account from any device with an internet connection. The interface is user-friendly and easy to navigate, so you can start creating emails, messages, and newsletters right away.
- Affordable Pricing - The pricing model is tiered based on the number of subscribers you have. Basic plans start at $79 per month.
- Integrations - It integrates with many third-party services, including WordPress, Shopify, and LeadPages, so you can send emails and newsletters from a single interface.
- Segmenting Subscribers Easily segment your subscribers based on the information they provided when they signed up for your list. You can also use lead scoring to track their engagement with your content and assign them a score.
3 Reasons to Try ConvertKit
- Ease of Use - You don’t need to be an expert in email marketing to create effective emails and newsletters. With ConvertKit, creating content is simple, and you can easily change your layout, add graphics, add links, and make changes to your template.
- Affordability You can get started with ConvertKit at a fraction of the cost compared to other email marketing solutions. You can also upgrade your plan at any time as your business grows.
- Simplicity The entire marketing process is easy to manage, and you can get started right away. You can create and send your first email within minutes after signing up for an account.
Send Beautifully Designed Emails
ConvertKit’s email templates are designed with bloggers in mind. You can choose from a variety of layouts, including clean layouts and designs with lots of white space, bright images, and bold colors. You can also add links, and images, and include call-to-action buttons in your emails. ConvertKit has pre-made email templates that you can use to send messages to your list on a consistent basis. These include welcome, farewell, and birthday emails, as well as emails on holidays. You can also use the pre-made templates to inspire new ideas for your own emails.
Add Users with Lead Scoring
The first step in using ConvertKit is to add signups. You can ask subscribers to sign up from your website, via your social media pages, or through your blog posts. Once you have their email address, you can add them to your account by clicking on “Manage Members” and selecting “Add Members.” You can then create a segment for new members. If you’re sending emails to your subscribers, you may want to use lead scoring. This feature allows you to track your subscribers’ engagement with your content on a scale of one to 10. When you create an email, you can assign it to a specific segment based on their lead score.
Turn New Signups into Viewers
One of the best uses for an email list is to turn new subscribers into viewers of your content. You can use email automation to send messages to your subscribers that prompt them to view your latest blog posts or sign up for your mailing list. You can also use email automation to turn your viewers into buyers. You can use email automation to send discounts, coupons, and other offers to your subscribers. You can even create a shopping cart that allows subscribers to purchase your products.
Automate Your Marketing
Email marketing is a great way to stay in touch with your subscribers, but it can quickly become a chore if you’re scheduling emails on a daily basis. Fortunately, ConvertKit allows you to automate many of your tasks, so you can spend less time managing your list and more time creating content. You can use automation to schedule emails and send them at a specific time once, twice, or a certain number of times per week. You can also use automation to trigger emails. For example, you can send a welcome gift to new subscribers and ask them to click a link to confirm their email addresses.
Conclusion
Creating an email list for your business is an important way to get new customers. However, it can be challenging to manage your list and keep subscribers engaged. ConvertKit is a great solution for managing your email list with ease. It’s easy to use and allows you to create beautifully designed emails, turn new subscribers into viewers, and automate your marketing tasks.
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